ONLINE MARKETING PLANS
Developing an Internet marketing plan can be one of the most important steps your company takes when it comes to doing business on the web. While a number of companies typically overlook this, the fact of the matter is, a lack of planning still remains one of the top reasons for online business failure.
e-marketing, just like traditional marketing, "if you fail to plan, you plan
to fail". With changes occurring at rapid speed on the Internet what worked
last quarter may not work today. So, without a global understanding of your company,
it is impossible to conceive an effective web strategy. That is why we give greater
importance to a one-to-one marketing approach to understand your needs and expectations
before implementing any web visibility tools.
Elements of an internet marketing plan may include:
> Situation analysis
> Identification of the main problem
> Online environment analysis
> Online SWOT
> Web marketing actions/Online marketing mix
> Iimplementation calendar
If you fail to plan, you plan to fail!"
If you would like to request a proposal or find out more about our online visibility services, click here.