E-MAILING

Key Figures

According to a study of opt-in news of May 2002, called "2002 Marketing Email Factbook", 50 % of the Internet users prefer to buy products or services advantages of which will have been praised with a campaign of e-mailing opt-in, 37 % by a newsletters with sponsors and only by mail 13 %.

Features

E-mailing campaigns are used to:

> Drive traffic to a site;
> Start a commercial contact;
> Present a new product or service;
> Maintain contact with a customer;
> Develop loyalty of your clients.

Process

> Definition of a campaign strategy
> Selection of mailing lists (in-house, rented or purchased)
> Copywriting
> Graphic design (text, html, flash or video)
> Preliminary test and preparation
> Tracking and evaluation.


If you would like to request a proposal or find out more about our “e-mailing campaign services”, click here.